How do you get die-hard, male-skewing League of Legends fans to talk about an internet browser whilst at the championship final? Make them queue round the block to get their nails done. Hand Spawn offered League-themed manis. Cue queues of 3 hours, mass engagement and record breaking downloads. Giving gaming hands the love they deserve.
1.1M
Impressions
2M
Downloads
3K
Nails applied
“Working with SWAMP on Hand SpaWN was exactly the kind of partnership we look for on our most ambitious projects. ”
Kamil Rzeznik - Opera GX
This was a mission to tap into a deeply passionate and knowledgeable fanbase, to understand what makes them tick and how the digital world they love so much could be brought into the real world in a shareable and totally unique way. We designed thousands of nails and pieces of jewellery to perfectly line up with the different regions of Runeterra. When dealing with fanbases, design and detail has to be on point.
Would you like to know how we might engage your passionate fans?
We love to chat. Drop us an email, give us a call or drop by our studio in East London.
+44 20 4574 2246
knock-knock@swampexperience.com
4 Crown Works, Temple Street, London E2 6QQ
If you are looking for a role, or have creative, technical or production expertise please note that we advertise new and upcoming roles on LinkedIn.
This is also the best way to get in touch with your portfolio.
If you are a performer, please email your CV to knock-knock-knock@swampexperience.com